Website redesign

A redesign that does not cost you the results you already have.

The short version. Yes, your site can be rebuilt without losing your place in Google, and the work that protects it is part of the job rather than an extra. A rebuild is NZ$990 for one page, from NZ$3,290 for a full business website and from NZ$4,990 for a store, no GST added, with a fixed quote in writing before anything starts. And if the honest answer is that your site does not need rebuilding at all, you will get that answer instead of a quote.

Or call Nick on 021 217 1760, or send a text.

How the move is done

Keeping your search results is a checklist, not a promise.

Rankings are lost in redesigns for boring, preventable reasons. Every one of them is on somebody's list or it is on nobody's. Here is the list.

  1. Every old address is written down first

    Before anything is designed, the addresses the old site has are listed, along with which of them people and search engines actually reach. That list is the map for the whole move, and most redesigns never make one.

  2. Addresses that change get a permanent redirect

    Where a page keeps its address, nothing needs doing. Where it changes, the old address permanently forwards to whatever replaced it, so a link from somebody else's site, an old ad or a printed van still lands somewhere sensible. This site does the same for every address its own previous version had.

  3. The writing that earns the results comes across

    The most common way to lose rankings is to replace four hundred words that answered a question with sixty words and a photograph. Pages get rewritten to read better, not shorter, and the ones already bringing people in are treated carefully rather than tidied away.

  4. The tracking is kept, not started again

    Analytics history is worth something and it does not survive being set up from scratch. Powder Pros kept their existing Google Tag Manager container and their thank-you address through the rebuild, so the numbers either side of launch are comparable rather than two unrelated charts.

  5. Launch day is a checklist, and then it is watched

    New sitemap submitted, Search Console checked, forms tested to a real inbox, certificate confirmed, redirects walked through one at a time. Then Search Console gets looked at over the following weeks, because that is when anything missed shows up.

Before you spend the money

Three times a redesign is the wrong purchase.

  • The site is broken, not dated

    A form that stopped arriving, a certificate that expired, a layout that collapses on a phone. These feel like the site is finished, and they are usually a day's work. Start at website fixes instead, and only rebuild if the answer there is that it is not worth repairing.

  • Nobody is visiting in the first place

    If almost nobody arrives at the current site, a nicer version of it will convert a slightly larger share of almost nobody. The honest first move is usually your map listing, the words on the page and what you do off the site, not the design of it. You will get told that.

  • You want a new logo, not a new site

    Sometimes what has actually gone stale is the brand, and the website is only where you notice it. That is a different and often cheaper job. Say so and it gets quoted as what it is.

Prices

A rebuild is priced the same as a new build.

Because it is the same work, plus a move. There is no cheaper rate for a rebuild and no premium on one either. These are the published prices, no GST added.

One page

One page

NZ$990

For a trade, a clinic or a new business that needs one good page with the hours, the services and a way to get in touch.

The full list of what is included
Typically live in 2 weeks once we have your content.Start a one-pager
Business website

Business website

from NZ$3,290

For an established business that needs a proper site: services, about, work, contact, and pages set up so search engines can find them.

The full list of what is included
Typically live in 4 weeks once we have your content.Start a website
Online store

Online store

from NZ$4,990

For a business that sells physical products and wants payment, shipping and tax set up properly from day one.

The full list of what is included
Typically live in 6 weeks once we have your products.Start a store

The one page is a fixed price. The business website and the store are from prices, and what moves them is anything past the list on the card: more pages or products, a booking system, or stock and orders connected to another system. Need something between these, or bigger? We quote it as a fixed price, in writing, with the revision rounds spelled out. All prices are in New Zealand dollars, with no GST added. Tea Break Studio is not registered for GST, so no GST is charged on any price, quote or invoice.

Real rebuilds

Two sites that were replaced under their own traffic.

Both live. One moved off an agency's hosting, one was rebuilt while it kept selling.

  • Powder Pros home page in a desktop browser
    Live

    Powder Pros

    Website rebuild, Next.js

    An agency-hosted WordPress site with a third-party enquiry form, replaced with a home page and eight service pages. The domain was moved across and the new site went live on 8 September 2026, with the existing tag manager container kept so the analytics history carried over.

  • Killer Groom home page in a desktop browser
    Live

    Killer Groom

    Store rebuild and care, Shopify

    A men's grooming store taken over as a live, trading business and rebuilt around the range, with loyalty, a wishlist, Subscribe and Save and a stockist locator. The original build was by another agency.

Straight answers

The questions that stop people redesigning.

Mostly the same five worries, and they are all reasonable. Here they are answered properly rather than waved away.

Anything not here, ask. 021 217 1760

Not if it is done properly, and the work that keeps them is not optional here. Every address on the old site either keeps its address or gets a permanent redirect to the page that replaced it. The writing that earns the results carries over rather than being thrown out for something shorter. The sitemap is resubmitted on launch day and Search Console is watched for the weeks after it. Where results do move it is usually because the old pages were thin, and that is a content decision you make with your eyes open, not an accident.
Yes, and that is the normal way. The new site is built at a preview address only you and I can see, you go through it on your own phone, and the switch happens on a day you pick once you are happy. Killer Groom, a client store I run, was rebuilt this way while it carried on trading, so nothing stopped taking orders while the work was going on.
Usually yes. The content comes across, the addresses are mapped one to one, and the new site is built to be something you can actually edit afterwards. Two things to know: some page builders hold content in a way that only exports as a mess, which means more hours of tidying, and if somebody else owns your domain or your hosting login, that has to be sorted before anything can move. Both of those come out of the written review before you get a price.
Yes. The domain stays yours and stays registered in your name. Your email is a separate service from your website, even though they share a domain name, and a redesign does not touch it. When a domain moves between providers the email settings move with it deliberately and get checked afterwards, because an inbox that stops receiving on launch day is the worst way to find out.
Then I will say so. Plenty of sites that feel tired are two or three fixes away from being fine: a slow page, a form that stopped sending, a layout that breaks on a phone. That is a much smaller job and a much smaller number, and it is a separate page on this site because it is a genuinely different thing to buy.
A one page rebuild is usually live in 2 weeks and a business website in 4, counted from when your content is with me. A store is 6. If content has to be pulled out of an old site first, that comes out of the review and goes on the quote, so it is not a surprise halfway through.
One next step

Send me the address of your current site.

That, and a line about what is annoying you about it. I go and look properly, then reply in writing with whether it wants rebuilding or fixing, and what either one would cost. No charge for the looking.